compliance and regulatory
Digitizing Compassionate Access Programs with Zelthy
Zelthy’s digital platform cut compassionate access approval times by 65%, lowered costs 40%, and made therapy access seamless and compliant in Australia.
Summary
A leading global pharma company partnered with Zelthy to digitize its vaccine ordering process, enabling real-time ordering, transparent pricing, delivery tracking, and HCP loyalty programs.
In just 6 months, the platform saw ⎯
3,000+ clinics and doctors onboarded
12,000+ orders processed
15% reduction in delivery times
25% increase in repeat orders
The solution provided compliance, scalability, and advanced analytics, helping the pharma company modernize vaccine distribution and expand its digital footprint.
A digital vaccine ordering portal onboarded 3,000+ clinics, processed 12,000+ orders in 6 months, cut order-to-delivery time by 15%, and boosted repeat orders by 25%.
Overview
Efficient vaccine distribution is critical in ensuring timely access to life-saving therapies. However, for many pharmaceutical companies, the vaccine ordering process remains manual, fragmented, and resource-intensive, leading to inefficiencies for both providers and suppliers.
A leading global pharmaceutical company partnered with Zelthy to transform this experience by building a digital vaccine ordering platform for doctors and clinics nationwide. Powered by Zelthy’s low-code, configurable healthtech platform, the solution delivered real-time ordering, transparent pricing, automated delivery tracking, and loyalty program integration—all within a secure and scalable system.
The result: faster order fulfillment, improved visibility, and stronger engagement with healthcare providers.
Challenge
Managing vaccine distribution across a vast network of doctors and clinics posed multiple challenges for the pharma major:
- Manual ordering & errors: Orders placed via phone, email, or paper were prone to inaccuracies and delays.
- Fragmented communication: Lack of a unified channel between doctors, stockists, and pharma teams slowed responsiveness.
- Limited visibility: Tracking order status, forecasting demand, and analyzing trends was nearly impossible.
- No centralized HCP engagement: Without structured data on healthcare providers (HCPs), designing loyalty or engagement programs was difficult.
With growing competition and evolving market dynamics, the company needed a digital-first, scalable platform that would streamline vaccine ordering while empowering commercial teams with real-time insights.
The Solution: A Unified Vaccine Ordering Platform on Zelthy
Using Zelthy’s low-code healthtech infrastructure, the pharma company launched a secure and user-friendly ordering portal within weeks.
Key capabilities included:
- Self-service ordering: Clinics and doctors could log in, view available vaccines, select their preferred stockist, and place orders instantly.
- Transparent pricing: Real-time, location-based pricing with volume-based discounts improved trust and adoption.
- End-to-end delivery tracking: Orders could be tracked from dispatch to delivery through a unified dashboard.
- Loyalty program integration: The platform allowed integration of cohort-wise loyalty programs based on historical order data and HCP behavior.
- Advanced analytics: Advanced profiling of customers based on specialty, location, and order history, enabling the commercial team to run targeted programs.
Impact & Outcomes
Since its launch, the platform has achieved strong adoption and measurable business impact:
- 3,000+ clinics and doctors onboarded within the first phase.
- 12,000+ orders processed in 6 months, demonstrating rapid traction.
- 15% reduction in order-to-delivery time, improving supply chain agility.
- 25% increase in repeat orders due to loyalty-driven engagement.
- Real-time visibility into vaccine demand, enabling better planning and resource allocation.
The success of the platform has encouraged the company to expand the model to other therapeutic areas and new markets, positioning it as a cornerstone of its digital commercial strategy.
Why Zelthy
The pharma company chose Zelthy for its ability to:
- Rapidly deploy customized healthcare workflows without heavy IT dependencies.
- Deliver compliance-ready, secure infrastructure out of the box.
- Offer full control to the commercial teams with minimal IT dependency.
By digitizing vaccine ordering with Zelthy, the pharma leader was able to streamline its supply chain, empower doctors, and strengthen loyalty—all while reducing operational complexity.
